- 1Cloudsquare released a new lender API module for Loot, announced June 17, 2025.
- 2Status updates come through webhooks; files upload via a dedicated endpoint.
- 3Cloudsquare Broker now offers more than 20 lender API integrations.
Cloudsquare, a Salesforce-based lending and MCA CRM provider, has released a lender API module for Loot, an alternative funder it describes as known for speed and automation. The Los Angeles company announced the integration on June 17, 2025.
What brokers get
The connection runs inside Cloudsquare's Salesforce-built MCA CRM. Brokers can submit deals, track statuses in real time, manage files and generate offers without leaving the CRM. Cloudsquare listed these features of the Loot module:
- Real-time status tracking through webhooks.
- File uploads through a dedicated endpoint.
- Automated offer generation, with no pre-approval wait.
- Visibility into decline reasons, so deals can be resubmitted more intelligently.
- Categorized industry picklists to streamline underwriting.
The company says the module is meant for funders and brokers that rely on Salesforce for MCA, cutting redundant tasks so users can close more deals in less time and with greater accuracy.
Context
Cloudsquare says its Broker product now has more than 20 lender API integrations. The company has appeared on the Inc. 5000 list of fast-growing U.S. companies and says it is rated highly on Salesforce AppExchange, G2, Clutch and Manifest. Details on the Loot integration are on Cloudsquare's website.
Source reporting: deBanked.